PROTEST: Activists Speak Out for Crocs at David Jones’ Bourke Street Store

Posted on by Dan H

PETA supporters crashed David Jones’ Bourke Street store in Melbourne’s central business district to urge the retailer to stop selling the skin of tormented snakes, crocodiles, and other wildlife. The protest alerted the public to the fact that, despite several closed-door meetings with PETA, David Jones still hasn’t created a policy to ban wild-animal skins.

David Jones can’t feign ignorance. PETA has shown company executives horrific investigation footage that proves how wild animals suffer for accessories made from their skin and were told that the brand’s animal welfare policy prohibits the use of wild-animal skins in its private-label items – but it is still profiting from this abuse. More than 10,000 e-mails from concerned Australians have called on the company to stop allowing third parties like Gucci and Louis Vuitton to sell wild-animal skins at its stores.

Several PETA exposés reveal the suffering of wild animals in the skins trade. An investigation in Thailand documented that a crocodile continued to kick their legs and move for at least 23 minutes after a worker violently thrust a metal blade into the animal’s neck to sever their spinal cord. Another revealed slaughterhouse workers in Indonesia bludgeoning pythons while the animals were fully conscious, pumping them full of water without pain relief, and skinning them while they were likely still alive. PETA US investigators caught workers at ostrich abattoirs striking birds on the head before shoving them into stun boxes and slitting their throats.

Myer, Selfridges, Nordstrom, Mytheresa, THE ICONIC, and other global retailers have already acted responsibly by banning wild-animal skins. Since David Jones is currently considering updating its animal welfare policy, now is the ideal time to call on the company to ditch these cruelly obtained materials. Please join us by sending a message to the retailer now: