‘If You Wouldn’t Eat Your Dog, Why Eat a Lobster?’ PETA’s Vegan Plea Lands in New South Wales

Sydney – As many plan to visit the fish markets this festive season, PETA’s half-puppy, half-lobster hybrid will give shoppers food for thought on billboards that will run on Parramatta Road in Lewisham, Victoria Road in Rozelle, and Frenchs Forest Road in Seaforth throughout December. The ad challenges viewers to question why we kill and consume lobsters when we wouldn’t dream of doing the same to dogs and urges locals and visitors to confront this double standard and go vegan.

Photos are available here.

“Lobsters feel pain and fear – in all the ways that matter, they’re the same as the companion

animals with whom many Australians share their homes,” says PETA Senior Policy Advisor Mimi Bekhechi.[SC1]  “They don’t deserve to be boiled to death any more than a puppy does. This festive season, PETA encourages everyone to, please, go vegan and leave lobsters in peace.”

Lobsters are intelligent individuals who explore their surroundings, can remember other lobsters, and use complex signals to establish social relationships. If left alone, they can live for over 100 years. A PETA US investigation into a crustacean slaughterhouse revealed that live lobsters were impaled, torn apart, and decapitated – even as their legs continued to move. Chefs typically place lobsters in pots of boiling water while still conscious – a practice so cruel that it has been banned in Switzerland[ER2] . Before being cooked, lobsters are sometimes kept on ice, which is so painful that Italy has banned [ER3] it.

PETA – whose motto reads, in part, that “animals are not ours to eat” and which opposes speciesism, a human-supremacist worldview – offers a free vegan starter kit. For more information, please visit PETA.org.au and follow PETA on Facebook and Instagram.

Contact:

Sascha Camilli [email protected]

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